“Lost” might not have won the Emmy for best show but you wouldn’t know that by the DVD sales they are racking up. It was the top selling DVD set for the week of August 29th. http://tinyurl.com/26q5vnp
Since the series finale in May fans have been waiting for Season 6 to come out on DVD. You have a choice to buy only season 6 or you can buy a bundle pack of all the seasons.
I am a fan of Lost and have to say I am not so patiently waiting for my series bundle to arrive in the mail. But besides being a fan, I can’t stop admiring the marketing genius that has fans who have bought previous released seasons, return and purchase again.
I can appreciate that the DVD’s are now available in blu-ray which wasn’t an option for all the other seasons. Another incentive is they have added some extra scenes, an island replica, exclusive guide to the show and a game that was featured in season 6 as part of the bundle. Fans who would like these “extras” are willing to buy DVD’s that they already own to have it included.
These extras come at a price tag of close to $200 for the entire set. I guess I shouldn’t be surprised that a show about an island and plane crash survivors that kept us hooked and guessing for 6 years would be able to come up with a marketing package that keeps us coming back for more.
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